I’ve been on a mission lately – to take on spam. With GDPR around the corner, and controversy surrounding Facebook and use of personal data, you’d think that business owners and marketers would be aware of how they collect and use data from others in their network. But unfortunately (either through not knowing, or not […]
By Paula O'sullivan|2018-04-20T09:09:31+00:00April 20th, 2018|
Hello and welcome to Social Media Nibbles, I’m your host Paula O’Sullivan, social media strategist and head possum at Possum Digital. Today in our very first episode we’re going to have a look at what marketers need to know for when GDRP rolls out on May 25 and how this may impact us here in […]
By Paula O'sullivan|2018-05-16T00:26:17+00:00April 16th, 2018|
By Paula O'sullivan|2018-04-13T08:02:33+00:00April 13th, 2018|
Today I had a quick Facebook Live on some of the upcoming changes for Facebook Advertising and Facebook’s Terms of Service, and what they will mean for Australian business, marketers, agencies and others in the digital marketing space.
You can have a look here:
Make sure you don’t miss out on more Facebook Lives by joining our […]
By Paula O'sullivan|2018-04-08T07:10:14+00:00April 9th, 2018|
With over 15 million Australians using Facebook on a regular basis, chances are your target market is on this channel. And small businesses, just like yours, are taking advantage of the opportunity Facebook Advertising presents, with:
Just under half of all SMEs using social media, mostly Facebook
They post a few times a week
With half […]
By Paula O'sullivan|2018-04-05T09:15:34+00:00April 4th, 2018|
I had the pleasure of hanging with Stephanie Campanella of Tradies Get Online today.
We had a quick Facebook Live.
She asked me what tradies can do to draw new and existing clients into their business from Facebook. […]
By Paula O'sullivan|2018-04-05T21:48:02+00:00April 2nd, 2018|
With Facebook announcing changes at the beginning of the year (just organic news feed changes, not Facebook Advertising), many Facebook page holders went into panic. How will these impact reach? How will engagement be effected? Will anyone see my content ever again?
But just like any good marketing plan, you need to be flexible to changing […]